Friday, July 11, 2008

Sway

Sway: The Irresistible Pull of Irrational Behavior Sway: The Irresistible Pull of Irrational Behavior by Ori Brafman


My review


rating: 4 of 5 stars
These "explain a complex field" (like psychology of irrational behavior) using anecdotes and popular writing is a hit or miss genre for me. Seems like it's really hard to do it well. Like Malcolm Gladwell's books, though, Sway does a very good job. Very readable, interesting and fun.


View all my reviews.

No comments: